Upcoming Event in Yibin to Reveal Brand Direction, Technology Progress, and Expansion Strategy
As the automotive industry moves rapidly toward electrification and smart mobility solutions, KAIYI Auto is preparing to strengthen its international presence through a renewed global strategy. The company’s 2026 Global Business Conference will be held on April 27 in Yibin, welcoming distributors, media representatives, and industry professionals from multiple regions around the world.
The conference will provide an overview of KAIYI’s latest achievements in technology, manufacturing, branding, and market development. More importantly, it represents a key milestone in the company’s long-term ambition to expand its influence across international automotive markets.
Building a Stronger Presence Across Global Markets
Over the last several years, KAIYI Auto has focused on building the infrastructure needed to compete beyond domestic borders. Through consistent investment in research, production, and overseas partnerships, the company has steadily improved its global positioning.
In 2025, KAIYI recorded a 233% increase in export performance compared to the previous year, highlighting strong momentum in international sales. The brand now operates in 54 countries and regions through a network of 57 overseas partners and nearly 500 sales outlets. Global users have exceeded 400,000, reflecting growing recognition in multiple markets.
This expansion has been supported by ongoing research and development efforts. KAIYI currently holds 639 patents and works closely with leading academic institutions to strengthen innovation capabilities. The company has established joint laboratories in collaboration with the research team led by Ouyang Minggao and Sichuan University.
Additionally, KAIYI has created an intelligent connectivity innovation center in Chengdu, supporting advancements in battery electric and plug-in hybrid vehicle technologies.
Advanced Manufacturing Driving Competitive Advantage
KAIYI’s manufacturing capability forms an essential part of its international growth strategy. Its smart production facility located in Yibin has an annual capacity of 250,000 vehicles and features digitally integrated processes covering stamping, welding, painting, and final assembly.
To ensure quality across its vehicle lineup, KAIYI collaborates with established suppliers such as Bosch and Continental. These partnerships support a complete quality-control system that spans component sourcing, engineering, and final vehicle production.
The company also benefits from a joint venture structure that combines government support with industrial expertise. Yibin’s growing role as a battery manufacturing hub, together with engineering collaboration from Chery Automobile, provides KAIYI with a stable platform for long-term growth.
Navigating an Evolving Automotive Industry
The global automotive sector is entering a period of rapid transformation. Electric vehicles, connected technologies, and intelligent systems are reshaping transportation, while Chinese automotive brands continue expanding their presence across overseas markets.
At the same time, manufacturers face increasingly complex challenges. Economic uncertainty, local regulations, and changing consumer expectations require companies to develop strategies that extend beyond production efficiency.
Brands that successfully combine technological innovation with localized market understanding and ecosystem partnerships are expected to gain long-term competitive advantages.
KAIYI’s strategy aligns with these trends, emphasizing technology development, operational efficiency, and flexible market expansion as key drivers of its global ambitions.
Looking Toward the Next Phase of Growth
The 2026 Global Business Conference is expected to highlight KAIYI’s roadmap for new energy vehicles, dealer support systems, and international market development.
For KAIYI, the event is more than a showcase of progress—it is an opportunity to define the company’s next phase of global growth. By continuing to invest in research, manufacturing excellence, and strategic partnerships, KAIYI aims to evolve from a regional automotive manufacturer into a recognized global mobility brand.
As industry competition intensifies, the company’s ability to innovate and adapt across markets will shape its future success.
The upcoming conference in Yibin will offer a closer look at how KAIYI plans to move forward on the global stage.